Around September or October each year, I start thinking about what I'd like to achieve in business for the following year. I start about a quarter in advance so I have plenty of time to think my goals through and create a clear plan to achieve them. With so much time to think, sometimes there may be things that come up in December that I hadn't thought of which I can add to the list.
If you haven't already set your goals for the year, no worries.
IT'S NEVER TOO LATE TO SET YOUR BUSINESS GOALS AND GET STARTED WORKING TO FULFILL THEM.
As much as I hated working in the corporate world, I learned some valuable lessons. One of those lessons was to create specific and measurable goals. For example, instead of saying, "Next year, I want to make more than I did last year," you would say, "In 2018, I want to earn 200k from lash extensions." By setting goals that are clear, specific and most of all, measurable, it will be easier to gauge how well you're doing when you look at your goals on a monthly, or quarterly basis.
IT'S IMPORTANT THAT YOU ALWAYS KNOW WHERE YOU STAND IN ORDER TO KNOW IF YOU'RE ON TRACK OR IF YOU NEED TO MAKE ADJUSTMENTS.
It's important to make long term and short term goals. Your long term goals will help determine what your short term goals will be are and your short term goals can be used to create a road map to achieve them. For example, if you're looking at the income you want to make in a year, it would be broken down like this:
Goal: I want to make an income of 100k this year doing lash extensions.
This means I have to make $8,333 per month or $1,923 per week to achieve this goal.
If I were working 5 days a week, I'd have to make $385 per day to achieve this goal.
If I were working 7 days a week, I'd have to make $275 per day to achieve this goal.
With this goal as a starting point, it will help you determine your pricing and the number of hours you'll need to work in order to meet it. You should be revisiting these goals on a monthly basis to ensure you're on track. Keep in mind that making a goal doesn't make it set in stone. There are times where you may need to change a goal entirely or adjust it slightly.
Now is the time to do some goal setting! What are 3 goals that you want to achieve with your business next year, within the next 3 years, 5 years or more?