The Top 5 Things Every Successful Lash Artist Needs in 2022

When you became a lash artist, you may have thought that all you needed to do was produce amazing quality lashes and over time, your books would be full. I know I did when I got my start back in 2007.

No one told me that in order to attract clients and build a successful business that I’d need to master more skills than just lash application. And if I had to guess, I’s say no one told you that either.

Instead, I had to learn everything over time, on my own. And in learning everything on my own, there were some things that proved to be valuable and other things that my colleagues suggested that weren’t valuable for me at all as a solo lash artist.

You may be in a position now where you’re overwhelmed trying to figure it all out and if so, know that you don’t have to go at it alone.

In this episode, I’m sharing the top 5 things every solo lash artist needs in their business to attract quality clients, to build a successful lash business that’s automated.

Here’s what’s going to be covered:

  • The one thing you absolutely need for your marketing efforts to be successful

  • What is a digital footprint and why you need it

  • Keys to a successful traffic strategy

  • How to keep in touch with clients so they keep booking appointments with you

  • Which professional assets you need in your lash business

So click the play button above to listen so you can get crystal clear on the must haves for any successful solo lash artist.

Here’s a peek into this episode…

  • [2:35] This is the most important thing every lash artist needs in order to be successful and to build a long lasting career in the lash industry, whether you’re a solo lash artist or working for a team.

  • [9:35] What is a digital footprint and why it’s a must that every successful lash artist have one. Without it, it’s extremely difficult to attract the kind of clients you want to work with.

  • [18:57] How to effectively communicate with your clients to keep them coming back again and again.